In terms of web optimization, you’ll want to apply two approaches: the analytical, algorithmic strategy of engineers vs the psychology-driven strategy of entrepreneurs. On this webinar, Viola Eva, Robert Niechcial, and Craig Campbell talk about web optimization’s favourite, hyperlinks — however from the technical perspective.
0:00 Subject Overview & Introduction
2:55 Content material vs Hyperlinks: The place Do Our Company Stand?
5:18 Hyperlinks: Why They Matter in Search & What Makes a Good Hyperlink
12:56 Ought to You Make investments Extra in High quality Content material or High quality Hyperlinks?
18:40 Does Hyperlink Outreach Nonetheless Work?
21:30 Find out how to Select Prospects for Hyperlink Outreach?
28:14 Hyperlink Toxicity, Hyperlinks from Spammy Web sites, and PBNs
32:39 What Hyperlink Constructing Methods Do Our Company Use?
39:15 The Workload of Hyperlink Constructing
43:05 Paying for Hyperlinks
45:37 Guide Hyperlink Penalties & Algorithm Updates
48:27 Getting Pure hyperlinks to Excessive-High quality Content material
53:03 Coming to Phrases with the Necessity of Hyperlink Constructing
Transcript and slides → https://www.semrush.com/webinars/content-vs-links
SEMrush Hyperlink Constructing Instrument → https://www.semrush.com/link_building
SEMrush Backlink Analytics → https://www.semrush.com/analytics/backlinks/overview
SEMrush Backlink Audit Instrument → https://www.semrush.com/backlink_audit
SEMrush Backlink Hole → https://www.semrush.com/_compatibility/hole/backlinks
Bulk Backlink Evaluation by SEMrush → https://www.semrush.com/batch
Associated webinars → https://www.youtube.com/playlist?record=PLV7hU9BBDbaR5oLOprBCyIYRGLjrpf1ng
Extra webinars → https://www.semrush.com/webinars
Learn extra → https://www.semrush.com/weblog/google-penalty-unnatural-inbound-links/
#LinkBuilding #Content material